For Coca-Cola’s U.S. “Share a Coke” campaign, Nosco was selected as one of four Digital printers to deliver personalized labels throughout the country. Nosco printed labels 24/7 for over 10 weeks on the HP Indigo 6600 to help fill the demand for the campaign. Nosco has been a leader in the digital printing arena, printing over 8000 different SKUs and more than 500 million labels and cartons since 2004. As a recognized leader, Nosco has been a beta-test site for various HP Indigo label machines and North America’s first HP Indigo 30000 Carton machine.
Being an Employee-Owned company with a mission to deliver one-on-one solutions for customers, Nosco was pleased to lend its innovative approach and knowledge of digital printing to enter into a partnership with The Coca-Cola Company and other digital printing companies to achieve the best possible results for the “Share a Coke” campaign. Craig Curran, V.P. of Sales and Marketing at Nosco, says “Our role in the Share a Coke campaign further demonstrates our commitment to being a leader in Digital Printing, while helping our customers take advantage of all the benefits of Digital, including Personalization.”
For more information about Coca-Cola’s marketing campaign, please read the News Release.